amitesh virdi

not your ordinary homecook

i can

help you set up your restaurant business or just about anything related to food and beverage. i create recipes, i curate menus, plan and design kitchens, assist with equipment selection, develop restaurant themes, position your brand and help you develop a stronger niche in the market. ofcourse for a fee.

scroll through the menu tab and help yourself over some topics that i have written after much research.

i jot down few of my thoughts on this site after spending some time in the kitchens, the dark dwelling kitchens that you will never see.. and if you thought the world behind those restaurants was all pink and rose petals,, well, cinderella, wake up.. there ain’t no prince coming.

kitchens where profanity is used like you breathe oxygen..





i’m still gonna try n be euphemistic but then, sometimes emotions takeover and you see my rude mood once a while.

so breathe. inhale. exhale. whatever.

lemme talk to you about some serious stuff.. the reality..

“every great shit that gets flushed down was once real good food.”

it’s the greatest universal truth of all time. needless to say.. whatever gets excreted, was definitely very good food that you once chose to eat.

.. and, mind you, it was not just good food, it was gourmet food! food that you got attracted to. that you admired. took pictures of.. said ‘yumm’ when it touched your lips.

yea, open ’em wide, baby.

so be it your thoughts, your philosophy, your colleagues, friends or business – it was all very good and attractive that you chose to accept during your time of need. never look down upon any of the choices you made. folks, the main point here is ..any human you see – good or bad – in your perspective, was once the good guy next door.. and you are responsible for what they become. . except for me.. i was born bad. a satan.

lastly, a puzzle for your lousy nut brain…

what shit goes up and never comes down?


… all the shit will come back to you. so be wise while throwin’ your shit around.

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